Don’t Know What to Blog About Next? These Stats Will Tell You

One of the best parts about writing a blog? You can post about anything you want! One of the worst things about writing a blog, though, is…you can post about anything you want. (And that means making decisions.) A solid, successful blog post has lots of tiny moving parts you have to put in place […]

Five Big Brands’ Strategies for Recycling Social Media Updates

Doing something just because other people are doing it can get you in trouble. (Especially when it comes to your fashion choices.) Sometimes, though, you’ve gotta stop and consider why they’re doing what they’re doing. When you understand their reasons, it might turn out that their strategy makes a lot of sense! When it comes […]

These Twitter Stats Show Just How Much a Response Is Actually Worth

When you log in to Twitter, one of the first things you check is your notifications. But just how important is it to actually respond to all of them? After all, they DO add up. You might not feel like responding every single time someone mentions, tags, or replies to you! Diligently responding to your Twitter […]

You Can Finally Make Your Own Twitter Moments – Here’s How

Want full access to a Twitter feature that’s been available to only a select few since making its debut? Now’s your chance – because Twitter Moments is finally available to any and all users! For almost a year after launching in 2015, only Twitter employees and an exclusive list of publishing partners were able to […]

Facebook’s Video Mistake – and How It’s Changing Your Stats

Has the popularity of Facebook video ever seemed just a little too good to be true? We know that Facebook has, in the past, given video posts preferential treatment. We know they do everything they can to get people watching – even if it means autoplaying videos in the News Feed. And we know that […]

Edgar’s Fave Five: What We’re Reading This Week

It can be hard to keep up with all the amazing blog posts out there, so as a little treat, we’ve gathered five great reads from across the web for you to take a gander at! Bookmark these and check them out this weekend while you sip mimosas over brunch (or inhale a Pop Tart […]

Blogging Checklist: What Not to Forget Before You Hit “Publish”

Writing a blog post is like making a sandwich – anybody can throw together a simple one, but if you really want it to be memorable, you’ve gotta show a little initiative. (The use of a panini press is only advisable for one of these situations, though. See if you can guess which!) Because while […]

How Your Business Could Be Affected By Instagram and Snapchat’s Lost Features

Within just a few days of each other, Instagram and Snapchat both announced that they’re dumping features – and the sort-of rivals are doing it for the same reason. Instagram is getting rid of its Photo Map feature, while Snapchat is calling it quits on Local Stories. Never heard of those features? Good – you […]

Beat Writer’s Block with a Better Writing Process

In our last Edgar Learn post, we looked at brainstorming techniques to help come up with ideas for your blog – particularly when it comes to creating that valuable evergreen content. Today’s post is all about turning those ideas into great posts and beating writer’s block with a tried-and-true writing process. Writing is a creative endeavor, for […]

Why Instagram’s Stories Feature Is So Much More Than a Snapchat Clone

If you’re one of the 300 million people using Instagram on a daily basis, you’ve probably noticed that Instagram Stories are a thing now. It’s one thing if you don’t care about this as a user, but if you use Instagram for your marketing, Stories should definitely be on your radar – because the feature […]